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Catalog > All Topics

Building Cisco Business Outcome Aligned IT Roadmaps (BTROAD)

Cisco
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5 Days
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Course Summary
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Description

This course enables participants to align Cisco architectures, solutions and services with a customers strategic vision and technology needs. Participants will enhance their skills in executing a consultative, business-led sales approach.

Activities train on how to use Cisco’s strategic IT planning (roadmap building) approach to uncover customer priorities, IT capability gaps and financial drivers for Cisco-related IT investments. Participants build skills necessary to gain customer acceptance as a trusted advisor.

This training covers the following topics:

The course prepares students for the 820-432 BTROAD exam required for earning the Cisco Business IT Roadmap Specialist certification.

  • Understanding a customer business strategy and priorities

  • Moving beyond IT to engaging with Line of Business stakeholders; building credibility

  • Identifying how Cisco architectures and solutions address customer IT capability gaps

  • Running a workshop aimed at gaining stakeholder agreement to a roadmap of IT projects

  • Effectively presenting to senior executives

  • Understanding financial concepts; creating inputs for a business case.

Objectives

Upon completion of this course, the student will be able to meet these overall objectives:

  • Adopt a consultative, business led sales approach to customer engagements.

  • Conduct a workshop to capture business strategies, objectives and requirements.

  • Apply Cisco’s approach to building a roadmap of strategic IT initiatives, aligned to the customer’s business priorities.

  • Develop and position a business case for the roadmap to include Cisco Architectural propositions, solutions, services and related offerings.

  • Convey roadmap benefits, gain customer executive buy-in and commitment for action.

Prerequisites

There are no prerequisites but it is recommended that students have passed one of the following exams or have equivalent knowledge:

  • Advanced Borderless Networks for Account Managers (650-377)

  • Advanced Collaboration Architecture Sales Specialist (650-367)

  • Data Center Networking Solution Sales (646-985)

Who Should Attend

  • Channel Partners

  • Customers

  • Employees

Outline

Day One: Introduction

  • Enterprise Architecture: Frameworks, Methodologies and Benefits

  • TOGAF and ITIL: Introduction and Relevance

​ Day Two: Consultative Selling and Business – Focused Engagements

  • Business Transformation and IT-Enabled Change

  • Cisco's Architectural Plays and Solutions Overview

  • Using your Personal Story to Boost Credibility

  • Competitive Landscape and Differentiation

  • Business Finance: Concepts and Approach for Quantifying Value

Day Three: Business Consulting-Roles and Styles

  • Building Skills for Consultative Selling

  • Planning and Conducting Successful Client Meetings

  • Identifying and Managing Stakeholders

  • Establishing Rapport

  • Active Listening

  • Planning and Leading a Planning and Discovery Workshop

  • Essential Ingredients of a Successful Workshop

  • Planning and Conducting a Workshop

  • Assess Workshop Outputs and Implications

  • Analyzing Opportunities and Gaining Support for Change

  • GAP Analysis

  • SWOT Analysis

  • Questioning Approaches and Handling Objections

  • Understanding Change Management

  • Presenting Findings for Maximum Impact

 Day Four: Building an IT Roadmap: Part 1

  • Aligning IT with Business Priorities

  • Building a Strategic IT Roadmap: Introduction, Approach, Roles, Resources

  • Customer Vision Workshop: Planning and Execution

  • Building Architecture and Solutions Relevance

Day Five: Building an IT Roadmap: Part 2

  • Discovery and Current State Assessment

  • Creating an Architectural Framework and Roadmap

  • Gaining Agreement: Call to Action

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